The 7-Day Protocol That Helps Men Stop Making Excuses and Start Making Progress
Even If You Haven't Followed Through On Anything In Years
(Turn The Volume On)
Look, I'll keep this simple.
If you're here, something hit a nerve.
Maybe you saw your gut in the mirror this morning.
Maybe you got winded chasing your kid.
Or maybe you just looked at yourself and thought: "What the hell happened?"
I've been there.
Over 14 years in the Navy. Deployed all over the world, including Iraq to work with the Army.
But somehow I still let myself go.
70 pounds overweight
Walking with a cane
Hiding under hoodies and excuses
Disconnected from my wife and kids
Living every day like a stranger in my own life
Until I decided enough was enough.
This Protocol Started With One Decision:
Seven days of doing the hard things again.
Not next month. Not when life slows down. Not when you "feel ready."
Right now.
Here's What You Will Get In This Protocol...
This isn’t a workbook. It’s a war plan.
You’ve been coasting for too long — telling yourself “next week” while your gut grows, your joints ache, and your energy tanks before noon.
This is the 7-day wake-up call for men who used to have it — and are ready to take it back.
🔥 You’ll Get:
🔥Daily Discipline Tasks
One key action every day designed to rebuild your edge — fast.
💪 Daily Workouts (45 Min Max)
No fluff. No gym required. Every session is built for men with real mileage.
📲 Real Accountability
Daily check-ins via email and Text
🔥 Daily Wins That Stack
Every task is built for momentum. One small win at a time, rebuilding the man in the mirror.
This Isn't What You Think It Is
❌ This isn't another fitness program for 25-year-olds trying to get shredded
❌ This isn't motivation porn that makes you feel good for 5 minutes
❌ This isn't complicated BS that requires 2 hours in the gym
✅ This is a battle-tested system for men who are done playing small
📅 The 7-Day Breakdown
Day 1: Win the Morning
Build a morning that wins the day — no snooze buttons allowed.
Day 2: Master Your Body
Get back in control with a workout that sets the tone.
Day 3: Fuel Like a Warrior
Simple rules to eat like the man you’re becoming.
Day 4: Own Your Mindset
Crush excuses. Control your thoughts. Shift your focus.
Day 5: Embrace Discomfort
Growth starts where comfort ends — time to lean in.
Day 6: Lead, Don’t Follow
Your family is watching. Show them how a man leads.
Day 7: Plan for the Future
No crash diets. No quick fixes. Just structure that sticks.
👊 Seven Days. Seven Bucks.
No apps. No fluff. Just structure, sweat, and self-respect.
Click below to start.
Real Men. Real Results.
“Mike doesn’t just coach fitness — he transforms men into better husbands, fathers, and leaders.”
This program has been a game-changer for me — physically, mentally, and emotionally.
Mike doesn’t just focus on workouts. He coaches mindset, leadership, and identity.
Because of this, my marriage is stronger, I’m more present with my family, and I’m finally stepping into the man I was meant to be.
—Ian Dulan, Contractor
“At 40, I’m the fittest I’ve ever been — and the abs are just the beginning.”
The six-pack abs are great, but what really changed was how I live and lead.
This coaching gave me structure, accountability, and a mindset I didn’t know I was missing.
It’s one of the best decisions I’ve ever made.
— David Helgran, IT Professional
“I was an unreliable, irresponsible alcoholic before Mike took me on.”
Mike gave me a plan to take my life to a whole new level — including improving my relationship with my partner and becoming a better dad.
And when I miss check-ins, he actually follows up to make sure I haven’t gone off the rails. That kind of accountability changed everything for me.
— Simon Stocker, Security Advisor
“Mike impacts everything from my fitness to my family to my leadership.”
Mike’s coaching touches every part of my life — fitness, nutrition, leadership, family, mental health, and how I show up at work.
He’s one of the rare coaches who actually gives a damn about his clients.
You won’t go wrong signing up for MadeMan.
Chris Hildreth, Attorney
You Don't Need Another Life Coach
You need a win.
One week to feel strong again.
One week to remember what you're built for.
One week to prove you can still follow through.
Here's the Truth:
The longer you wait, the harder it gets.
Every day you don't start is another day deeper in the hole.
Another day your kids see you making excuses.
Another day your wife loses a little more respect.
Another day you drift further from the man you were meant to be.
But it doesn't have to be that way.
Seven Days. Seven Bucks.
Less than your drive-thru breakfast.
Less than one beer at the airport.
Less than the excuses you've been feeding yourself.
For the price of a fancy coffee, you get your edge back.
Two Types of Men Will Read This:
Type 1: The guy who keeps scrolling. Who tells himself "maybe later." Who wakes up in 6 months wondering where the time went.
Type 2: The guy who's done talking. Who clicks the button below. Who decides his comeback starts right now.
Which one are you?
Click on the button below to get started
This Is Your Line in the Sand
No more "tomorrow."
No more "when things calm down."
No more letting another year slip by.
Your comeback doesn't start when life gets easier.
It starts when you decide you've had enough.
Seven days from now, you'll either be seven days stronger...
Or you'll be exactly where you are right now, reading another sales page, looking for another excuse.
The choice is yours.
But you already know what you need to do.
P.S. Every morning you wake up, you have a choice. Keep being the guy who used to be something, or become the man your family needs right now. This protocol is the bridge between those two men. But only if you take the first step.
P.P.S. Still reading? That's your problem right there. You overthink everything. Sometimes you just need to move. Seven days. Seven bucks. No more excuses.
